Dreams - Coventry Reviews 

361
TrustScore 5 out of 5

4.9

The Gallagher Retail Park, CV6 5QG Coventry, GB


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Rated 5 out of 5 stars

Our sales lady called Jacqueline was very good there was no pressure to buy a mattress from them,we were in the shop around a hour trying different mattreses. Chose one came a week later told us when... See more

Rated 5 out of 5 stars

Excellent service in store Louise spent a lot of time explaining the ottoman base and mattresses to us making it easy to choose the right ones for us. Delivery was on time and the guys worked swiftly... See more

Rated 5 out of 5 stars

Had 2 sets of deliveries within 2 weeks I cannot remember the first set of men’s names however the second set were ash and Alex both sets were very helpful and trustworthy. The beds were built to a hi... See more

Rated 5 out of 5 stars

Great staff at dreams showroom nothing to much trouble for the lady who dealt with me name Louise very knowledgeable on all aspects of beds mattresses and delivery was spot on time staff lovely to de... See more


Company details

  1. #41 of 116 best companies in Bed shop
  2. #30 of 87 best companies in Bedding Shop
  3. #78 of 229 best companies in Bedroom furniture shop
  4. #28 of 87 best companies in Mattress Shop

Written by the company

For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.

Written by the company

We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
Further Information
In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.

Contact info

  • The Gallagher Retail Park, CV6 5QG, Coventry, United Kingdom

  • 02476 666604

4.9

Excellent

TrustScore 5 out of 5

361 reviews

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4.9

All reviews

(361)

13,337 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

VERY POSITIVE EXPERIENCE

Very knowledgeable sales staff with an amazing professional attitude. The right balance without being pushy.
What was agreed, was delivered in the time frame and date without issues by equally professional delivery team.

11 April 2026
Rated 5 out of 5 stars

New bed and mattress

Bed is lovely and the mattress is very comfortable and we get a really good nights sleep. Thank you for your assistance in helping us to choose the mattress best suited to us

10 April 2026
Rated 5 out of 5 stars

Sales representative was very…

Sales representative was very knowledgeable concerning the products on offer, allowed us to take our time on selecting the right bed for us. Very friendly environment. Delivery experience was very smooth, professional and courteous.

4 April 2026
Rated 1 out of 5 stars

Dreams: the gloves are off

REVIEW: DREAMS LTD – A MASTERCLASS IN CORPORATE THEFT & MANAGEMENT INCOMPETENCE
​RATING: 0/5 STARS
​If you are looking for a company that excels at one thing, it isn’t sleep—it’s the systemic, calculated conning of its customers. The current leadership at Dreams Ltd, from CEO Jonathan Hirst down through his senior "Bedquarters" team, should be utterly embarrassed by the predatory circus they are running.
​The Scam: Holding Money Hostage
​This isn’t just a "customer service delay." This is a deliberate withholding of funds. Dreams is currently sitting on £568 of my money for goods they failed to provide or satisfy. Their "solution"? Offering store vouchers.
​Let’s be crystal clear for the management team reading this: A voucher for £568 is "dead money." My bedrooms are furnished. I don’t need more beds. I need the money that belongs to me. Offering a voucher in lieu of a legal refund isn’t a gesture of goodwill; it’s a desperate attempt to retain cash flow at the expense of a defrauded customer. It is a disgusting, low-tier tactic that reveals the true ethics of the people running this brand.
​The Finance Fraud
​To Petra Kasperova (CFO) and the finance department: You have a serious problem. You are currently maintaining a finance agreement for a total that does not equate to the goods purchased. This is a fundamental breach of consumer credit regulations. By refusing to adjust the balance and holding onto my cash, you are effectively forcing me to pay interest on "air."
​To the Management Team:
​Jonathan Hirst (CEO): Is this the "retail excellence" you brag about in your corporate bios?
​Emma Long (Chief Customer Officer): Your title is a joke. There is no "customer" in your strategy—only a "target."
​Dan Parsons (CCO): Your commercial strategy appears to rely on keeping money for products people don’t have.
​The Escalation
​Consider this the final warning. This situation is vile and unprofessional. 1. The Furniture Ombudsman is being formally notified of your "voucher-only" refund policy which contravenes statutory rights.
2. The Finance Company is being alerted to the fact that the loan value no longer reflects the physical goods, which is a direct violation of our credit agreement.
​Dreams Ltd is a disgrace. You aren't selling "sweet dreams"; you are running a financial nightmare. Give me my money back, or prepare for the legal and reputational fallout you’ve worked so hard to deserve.

14 March 2026
Rated 5 out of 5 stars

Dreams make dreams come true

Staff very helpful and went the extra mile to help with any problems. Listened to what I was looking for and helped with suggestions on which of the mattresses would be most suitable. Van to room service was excellent and delivery drivers helpful

21 February 2026
Rated 5 out of 5 stars

Nick Bowley in customer services was…

Nick Bowley in customer services was excellent ..
Professional & kind and very helpful in sorting out my matress exchange.
Shop staff were very good when we visited the store in Coventry, friendly and knowledgeable.

7 December 2025
Unprompted review
Rated 5 out of 5 stars

Very happy with out new bed

Excellent guidance through the purchase experience.
Delivered and assembled professionally and definitely getting a better nights sleep in our new bed.

Happy to recommend Dreams to friends or relatives.

6 February 2026
Rated 5 out of 5 stars

From start to finish the Dreams staff…

From start to finish the Dreams staff were excellent and professional. Not pushy, the store staff listened and gave sound advice.
Timetable for delivery was kept and over 3 days before taking delivery I had 3 notifications that they were going to keep to the schedule.
Delivery guys were excellent and efficient. Took all the packaging away and left my place clean and tidy.
I would recommend Dreams to anyone

16 February 2026
Unprompted review

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