A spur of the moment last minute booking to Croatia whilst we were on our last week of another holiday and didn't want to leave the warm weather for long. Saw the email, shall we, shan't we book it, l... See more
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Review summary
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Couldn’t fault a single thing!! Everything was great from start to finish. Transport excellent both ways and hotel was lovely. Staff were friendly there and helpful, loved our room they’d thought... See more
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Great experience from booking, to travel, to the superb hotel. My daughter and I booked a wellness getaway to Montenegro through Great Value holidays and it certainly was...great value! Brand new w... See more
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A great holiday. Everything went smoothly thanks to the comprehensive documentation and instructions issued by Great Value Holidays, which arrived with us in plenty of time prior to departure. The l... See more
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Company details
- #102 of 150 best companies in Tour operator
- #30 of 34 best companies in Cultural tours provider
- #33 of 39 best companies in Tour Agent
- #139 of 203 best companies in Travel agent
- #49 of 99 best companies in Travel deals
Written by the company
At Great Value Holidays, we believe exceptional travel experiences shouldn’t come with an extraordinary price tag. With carefully curated ATOL-protected air-inclusive packages, we set a new standard for affordable luxury holidays, while our intuitive booking platform makes travel planning seamless and stress-free. To provide the highest quality possible, each property in our portfolio is meticulously handpicked, expertly sourced, and designed to make your stay unforgettable. Our global partnerships with trusted brands and boutique properties ensure you’ll always enjoy comfort and style.
Contact info
United Kingdom
- www.greatvalueholidays.com
4.7
Excellent
134 reviews
Replied to 100% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
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Iceland in winter
Booking the holiday was easy and fuss free. Hotel Akureyri couldn’t be bettered. Friendly staff, nothing too much trouble, great breakfast and a great location for walking around.
Only be aware even Iceland has an off season. Most museums closed and trips affected. Great value though and we saw The Lights !
25 January 2026
Reply from Great Value Holidays
Michael: We appreciate you taking the time to share your experience and we look forward to assisting you with future holidays.
Best regards: Great Value Holidays
Reply from Great Value Holidays
A Haw: Thanks so much for your review!
We look forward to assisting you with future holidays.
Best regards: Great Value Vacations
Everything went smoothly from beginning…
Everything went smoothly from beginning to end
Can’t fault the hotel great time of year to visit Iceland
Well done to Great Value Holidays for a cracking deal!
1 February 2026
Reply from Great Value Holidays
Bobby: Thank you for taking the time to post your review.
We are thrilled that your trip was a success and we look forward to assisting you with future holidays.
Best regards: Great Value Vacations
Great trip to Iceland short and …
Great trip to Iceland short and sweet . A little bit of confusion booking, as name spelling wrong . But great value
28 January 2026
Reply from Great Value Holidays
Alice: Thank you for taking the time to share your feedback.
We apologize for any inconvenience you encountered with the name spelling but are happy to know that it didn't mar your overall experience.
We look forward to assisting you with future holidays.
Best regards: Great Value Holidays
Short trip to Akureyri
We’ve just come back from northern Iceland and I must say it will remain one of our favour holidays. Brilliant accommodation, room with a beautiful view of the fjord. The breakfast was extensive and delicious. Northern lights experience was just wow!! Akureyri we loved. Great value holidays are what they are called, great value or in my mind fantastic value!!
28 January 2026
Unprompted review
Reply from Great Value Holidays
Fiona: Thank you so much for taking the time to share such a wonderful review. We’re absolutely delighted to hear that your trip to northern Iceland was one of your favourite holidays.
Experiencing the Northern Lights is truly special, and we’re thrilled it lived up to expectations. It’s also great to hear how much you loved Akureyri — it’s a gem!
Your comments about “fantastic value” really mean a lot to us. We hope to welcome you back on another unforgettable adventure very soon.
Best regards: Great Value Holidays
Good value and enjoyable break
We chose this holiday at relatively short notice with a new (to us) operator and were not disappointed. Everyone we met in Akureyri seemed friendly. Even the official staff at the airport were especially polite and calming! All the excursions were well managed and expertly guided; our Northern Lights tour postponement due to overcast weather was successfully rearranged. We were kept well-informed and everything went to the revised plan. The hotel was warm, comfortable, with friendly staff. Overall, a good value, great experience, and enjoyable break.
18 January 2026
Reply from Great Value Holidays
Robert: Thank you very much for taking the time to share such a thoughtful review. We’re delighted to hear that your holiday exceeded expectations, especially as it was booked at short notice.
It’s wonderful to know that you found the team in Akureyri welcoming, from airport staff to guides, and that our excursions and communications met your expectations. We’re particularly pleased that the Northern Lights tour could be successfully rearranged and that the revised plan worked smoothly for you.
We’re also glad you enjoyed the comfort of the hotel and the friendliness of the staff. Your comments about value and overall experience mean a great deal to us.
Thank you again for choosing to travel with us — we hope to assist you with future holidays.
Best regards: Great Value Holidays
Excellent value for money…….
Loved the excursions, although they were extra we thought they were excellent value for money as was the cost of the holiday. The Forest Lagoon is a must, we did it on our last free day which was a great end to the holiday. The hotel was in a good central position, our room was ok, it served its purpose, the staff was lovely and the breakfasts were excellent. Although very short I would do this holiday all over again.
18 January 2026
Reply from Great Value Holidays
Mocat: Thank you so much for sharing your lovely feedback. We’re delighted to hear that you enjoyed the excursions and felt they offered excellent value, and it’s great to know that ending your trip at the Forest Lagoon made for such a memorable finale.
We’re also pleased that the hotel’s central location, friendly staff, and breakfasts added positively to your stay. Although it was a short break, it’s wonderful to hear you would happily do it all over again — we’d be thrilled to assist you with future holidays.
Best regards: Great Value Holidays
Flights and transfers excellent
Flights and transfers excellent. Hotel quaint and very friendly staff. Rooms a little snug with no storage, so live out of luggage. Beds very comfy and you have fridge, safe and coffee
maker
Trips very good with helpful driver/guides.
Be prepared for food and drink prices!
24 January 2026
Reply from Great Value Holidays
John: Thank you for taking the time to share your feedback. We’re delighted to hear you enjoyed the flights, transfers, and trips, and that our driver/guides and hotel staff made a positive impression. It’s also great to know you found the beds comfortable and appreciated the in-room amenities.
We do understand your comments about room size and storage, and we appreciate you highlighting this for future guests. Thank you as well for the note on local food and drink prices — it’s a helpful heads-up.
We’re really glad you had an enjoyable experience overall and hope to welcome you again in the future.
Best regards: Great Value Holidays
Our holiday was exactly as expected
Our holiday was exactly as expected, easy to book with all the info given to us, a smooth purchase and holiday
22 January 2026
Reply from Great Value Holidays
Jodie: Thank you for your review! We are happy to hear that your holiday was a success and we look forward to assisting you with future holidays.
Best regards: Great Value Holidays
Akureyri Northern Iceland
Akureyri Northern Iceland
This short break on an easyJet flight from Manchester is a chance to see the “real Iceland” and the capital of Northern Iceland is a real joy especially during the winter months.
Stay at the Hotel Akureyri which offers spotlessly clean well located accommodation and a breakfast to die for.
That Skyr yoghurt and cinnamon buns-wow
21 January 2026
Reply from Great Value Holidays
Peter: Thank you for your review. We agree with you on the Skyr yoghurt and cinnamon buns!
We look forward to helping you plan your next holiday.
Best regards: Great Value Holidays
Fabulous place to visit
Very well organised trip/ itinerary.
Transfers always on time and very polite.
Lovely hotel and good excellent.
Everything was as advertised.
Great places to visit
Would highly recommend.
21 January 2026
Reply from Great Value Holidays
JC: Thank you for taking the time to share your experience. We are thrilled that your holiday was a success and we look forward to assisting you with future plans.
Best regards: Great Value Holidays
Nice holiday and good value
We just spent 4 days in Iceland and enjoyed it very much. The package was good value, it included a northern lights tour and we experienced no problems. The hotel room was small but comfortable, we would have appreciated more space for our belongings. Breakfast had a variety of food and good coffee.
18 January 2026
Reply from Great Value Holidays
Catherine: Thank you for your feedback which we have shared with our team for their information.
We look forward to assisting you with future holidays!
Best regards: Great Value Holidays
Easy and great holiday
Extremely well thought and set up holiday . Great comfortable hotel and friendly staff
18 January 2026
Reply from Great Value Holidays
Mr. Angel: Thank you for taking the time to post your review.
We look forward to assisting you with future holidays.
Best regards: Great Value Holidays
Reply from Great Value Holidays
Mrs. Coggins: Thanks for your review!
We look forward to assisting you with future holidays.
Best regards: Great Value Holidays
A short break to Lapland
A short break to Lapland. All transfers on time, accomodation and location was beautiful. No problems and lovely memories.
14 January 2026
Reply from Great Value Holidays
Karen: We're so glad that you had a wonderful time.
Please keep us in mind for future holidays.
Best regards: Great Value Holidays
Good value for money
Good value for money. Good package I.e. flights, B&B (quirky, but good), accommodation and several excursions. Everything went smoothly.
14 January 2026
Reply from Great Value Holidays
Janet: Thank you for your review!
We look forward to assisting you with your next holiday!
Best regards: Great Value Holidays
Akureyri in Iceland is a place to go
As a travel company that we are not familiar with and therefore had doubts regarding the delivery of our trip, including excursions, it is refreshing to say that the delivery was spot on. The flights, transfers, accommodation, food and trips were all great. Akureyri in Iceland is a place to go and it did not let us down with whales and the northern lights both being highlights.
10 January 2026
Reply from Great Value Holidays
John: Thank you for taking the time to share your experience.
We appreciate your positive feedback and look forward to assisting you with future holidays!
Best regards: Great Value Holidays
4 night break to Akureyri Iceland…
Our 4 night break to Akureyri Iceland was well organised, the trips we booked as an add on were efficient and very interesting. Hotel Akureyri annex was comfortable and clean, breakfast offered a wide range of food. Flights via easyJet were on-time.
6 January 2026
Reply from Great Value Holidays
Ostle: Thank you so much for taking the time to share your experience.
We look forward to assisting you with your next holiday!
Best regards: Great Value Holidays
Reply from Great Value Holidays
Gideon: Thank you for sharing your experience.
Please sign up to receive emails about our new deals if you haven't done so already (upper right of our website).
We look forward to assisting you with planning your next holiday.
Best regards: Great Value Holidays
4 nights in Akureyri
4 night trip to Iceland was fantastic, such great value, hotel amazing, staff so friendly, couldn't do enough for you. Breakfast choice & quality superb. Great Northern light tour guide, we loved the Forest Lagoon.
9 December 2025
Reply from Great Value Holidays
Joanne: Thank you for taking the time to share your feedback. We're happy to hear that your trip was a success and we look forward to assisting you with booking your next holiday!
Best regards: Great Value Holidays
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