I love my local (Fulham) gym, the equipment is great, variety of free classes where the teachers put you through your paces in a motivated way (particularly Austin, the manager! :D), fab overall atm... See more
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Location
Switch location25 Jerdan Place, SW6 1BE London, GB
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Three-day trial at start of the year. Upside: good location (Fulham Broadway). So-so: basic equipment and changing rooms, but fine for the price. Downside: Sparsely staffed, if at all. I didn’t hear b... See more
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The classes are so perfect for me. The timing are flexibility, not too long and not too short. I go to classes four - five times weekly. I enjoys the following classes every week: Strength class... See more
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Thanks to Theo Trandafir for the weight training session today! Theo was really informative, gave great advice on posture, mind and muscle coordination, and has given me the confidence to work out wit... See more
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Company details
- #15 of 17 best companies in Gym
- #11 of 11 best companies in Fitness centre
About PureGym UK - London Fulham
Written by the company
Membership Help
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Everybody Welcome at the UK’s favourite gym
At PureGym we believe everyone should have the opportunity to enjoy a fit and healthy lifestyle. So we have made it simple, affordable and convenient.
From low cost flexible memberships, to quality gym equipment and a wide of classes included, there are loads of reasons why PureGym is the UK's favourite gym.
We welcome everyone regardless of gender, sexuality, size, age, ethnicity or ability. Our gyms are friendly, supportive and judgement free spaces where everybody can come in, work out and leave feeling good.
We offer:
- Hundreds of gyms nationwide
- No contract memberships
- 24 hour opening times
- Classes included in your membership
- A huge range of quality kit
- Experienced Personal Trainers
Contact info
25 Jerdan Place, SW6 1BE, London, United Kingdom
3.1
Average
90 reviews
Replied to 94% of negative reviews
Typically replies within 1 week
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Reply from PureGym UK - London Fulham
Hi Marianne- Thanks for taking the time to leave this review, we always appreciate and take on board member feedback. We would like to apologise for any inconvenience caused by this. We’re afraid it's true, our gyms can become busy especially at peak times, but this does fluctuate throughout the day and from day to day. Members can also use the members area via the PureGym app or website, to see how many people are in the gym. We would like to assure you that we are reviewing feedback and will ensure this is addressed in club. We fully understand the importance of cleanliness and will be dealt with. If you would like to discuss this further, please do not hesitate in reaching out to our team via email at member.services@puregym.com or through our social media channels: @puregym on Facebook, or @puregymofficial on Instagram. Thanks, PureGym
A System That Actively Blocks Paying Customers
This review is not about a small bug. It is about fundamentally broken workflows and very poor system design.
I initially joined PureGym using a friend invitation link. After that, my account was marked as a “Free Friend / Buddy”. However, I do not appear in my friend’s buddy list at all. His buddy list is completely empty, yet the system still treats me as an active buddy.
Because of this:
I cannot remove myself from being a buddy
I cannot end the buddy status on my own
I cannot upgrade to a paid membership
I cannot re-register properly
In other words, my ability to become a paying customer depends on a buddy relationship that does not even exist visibly. There is no option for the user to fix this themselves. The only “solution” is to contact customer support.
That would be fine if customer support actually existed.
Emails have gone unanswered for three days. There is no phone support. The listed phone numbers do not work. There is no live chat, and even chat requests state response times of up to 24 hours, which is completely unacceptable for a consumer business. Basic account actions are impossible without support, and support is effectively unreachable.
Because of this broken flow, I was forced to create a brand new membership using my work email address just to be able to join at all. That alone should never be necessary.
Before payment, the system showed access to multiple gyms. After payment, the actual gyms I could access were different. What I paid for and what I received did not match. Gym access options changed after the transaction was completed.
This entire experience shows a system full of dead ends, inconsistencies, and missing user controls. Users are forced into support queues just to perform basic actions, yet there is no reliable support available.
I only joined because my friends train here. Otherwise, this is not a business I would choose, or even consider walking into.
If I had to summarise the user experience during signup and membership activation in one word, it would be: a disaster.
8 January 2026
Unprompted review
Reply from PureGym UK - London Fulham
Hi Volkan. Thanks for taking the time to leave this review, we appreciate and take on board all member feedback. We’re always working to make things as simple and smooth as possible and we strive to provide the best service possible. We apologise for any issues you encountered when trying to join. We can see that you have successfully managed to get in touch with our Member Services team since to resolve this issue and we hope you have been enjoying using the gym so far. We thank you for your patience whilst we got back to your query as our team have been working hard to get through all messages as soon as possible.
Multi-gym access is not a feature for fixed-term memberships, and you would need a monthly plus membership to enable this. We're glad to see we was able to assist with the cancellation of your previous and refund this for you, as well as remove your free-friend account so you were able to successfully re-join on your desired membership.
If you have any further concerns, or wish to discuss your active membership further, please do not hesitate to reach back out via email or DM and our team will be happy to provide clarity on this for you. We hope to see you back in the gym soon. Thanks, PureGym
Factory like but for the price its…
Factory like but for the price its great and honestly equipment is good
14 December 2024
Reply from PureGym UK - London Fulham
Hi Damien - Thanks for taking the time to leave this review, we always appreciate and take on board member feedback. We want to provide our members with a safe space in which they can get a great workout in and do so, in a clean and friendly environment. We do our very best to provide a wide range of equipment/kit so that members have a variety of ways to workout. We are really happy to hear you enjoy using the gym! Thanks, PureGym
Awful just awful 😢
I have a disability and joined PureGym. I contacted the disabled induction team as instructed and no one responded for five days subsequently asked if I could get a refund I was told in an email 3 words contact your bank. Is disgusting to be ignored on email. It’s worse than being ignored in society when you have a disability and PureGym have no way of contacting a human being no telephone number or email. It’s all automated so you can’t ever speak to a real person, my treatment at PureGym has been disgusting and I’ve only had contact with them for two weeks. I would never ever use PureGym and I would not recommend it to anybody!! Awful
31 August 2025
Reply from PureGym UK - London Fulham
Hi there - Thank you for taking the time to leave this review, we are really sorry to hear of your experience. A member of our PureHelp team has contacted you via email following investigating your concerns, with the hope that this can be discussed further. Thanks, PureGym
Great man on the front desk very…
Great man on the front desk very helpful to assist me and the gym so clean the amenities so amazing!
18 August 2025
Reply from PureGym UK - London Fulham
Hi Yhen - Thanks for taking the time to leave this review! We want to provide our members with a safe space in which they can get a great workout in and do so, in a clean and friendly environment. We love being able to help and chat to our members when given the opportunity to do so! We are really happy to hear of this experience! Thanks, PureGym
Excellent staff and facilities
I would like to do place on record the consideration and kindness that I have been shown by Austen and Mel and their team. I love my parents but if I had have had these two as a mother and father I would have turned out a better person. As well as having Eva, Dimitar, Pegha, Sammee, Sergio and Theo as family members. Margaret does a sterling job in keeping the gym clean.
The gym itself is well equipped and there is wide variety of classes. It never gets to busy and when it does members are willing to share equipment, which is a big plus. The members are simply fit, good looking, healthy and most importantly humble.
Everyone is welcome at Pure Gym Fulham.
I cannot recommend this gym highly enough, join now, live the dream and become part of the family.
15 August 2025
Unprompted review
Reply from PureGym UK - London Fulham
Hi Dominic - Thank you for taking the time to leave such a glowing review for the team! We’re proud to have such a dedicated team. Our staff work hard to provide great service, and your feedback means a lot. We want to provide our members with a safe space in which they can get a great workout in and do so, in a clean and friendly environment. It’s great to hear you enjoy using the gym overall! Thanks, PureGym
I enronlled to the gym but do net get…
I enronlled to the gym but do net get any mail so i couild not enter to the facility. I want reembousement
9 August 2025
Reply from PureGym UK - London Fulham
Hi Omer, we're sorry to hear about this issue.
Please may we ask that you contact us directly to discuss this further? This can either be done by contacting our Member Services team on member.services@puregym.com.
Thanks, PureGym
Reply from PureGym UK - London Fulham
Hi there - Thanks for taking the time to leave this review, we are delighted to see this is 5 stars. We want to provide our members with a safe space in which they can get a great workout in and do so, in a clean and friendly environment. It’s great to see your positive comments on the facilities! Thanks, PureGym
Alina is a great coach!
Alina is a great coach!! Would love to repeat the training session again with her!!
21 May 2025
Reply from PureGym UK - London Fulham
Hi David - Thank you for taking the time to leave this review, we are really pleased to see this is 5 stars. ! We want to provide our members with a safe space in which they can get a great workout in and do so, in a clean and friendly environment. It's great to see this positive comment on your experience, enjoy your workout sessions! Thanks, PureGym
Amazing service!!!
Amazing service!!!
Amazing facilities!!!!
Thanks for everything!!!
Alina Parpala is amazing, super kind and she provided us a super great service!!
Thanks Alina!!!
21 May 2025
Reply from PureGym UK - London Fulham
Hi there - Thank you for taking the time to leave this review, we are really pleased to see this is 5 stars. ! We want to provide our members with a safe space in which they can get a great workout in and do so, in a clean and friendly environment. It's great to see this positive comment on your experience, enjoy your workout sessions! Thanks, PureGym
Reply from PureGym UK - London Fulham
Hi there - Thank you for taking the time to leave this review, we always appreciate and take on board member feedback. We would like to apologise for any inconvenience caused. Would you be able to tell us the reason behind your comments and rating so we can better understand this? Thanks, PureGym.
Doesn’t work… pin invalid and no one to…
Doesn’t work… pin invalid and no one to call and email takes 48 hours to get a generic response so now I have paid and just can’t use the gym or get into the app. Super helpful…
25 April 2025
Reply from PureGym UK - London Fulham
Hi there - Thank you for taking the time to leave this review, we always appreciate and take on board member feedback. We would like to apologise for any inconvenience caused.
If you could get in touch with us directly with the Member Services Team (by email or via social media) to provide more information, we can help you with your membership. Thanks, PureGym.
Extremely unpleasant and untruthful
I found two managers at PureGym -London Fulham to be extremely unkind, unpleasant, untruthful, and unhelpful today. Shocking behaviour.
10 March 2025
Unprompted review
Reply from PureGym UK - London Fulham
Hi Carolyn - Thank you for taking the time to leave this review, we always appreciate and take on board member feedback. We would like to apologise for any inconvenience caused.
If you could get in touch with us directly with the Member Services Team (by email or via social media) to provide more information, we can assist you further with this. Thanks, PureGym.
Some occasions
Most of the time, the reception at Pure Gym Fulham Broadway has no staff or trainers available to provide support or assistance when needed. I have had occasions when I needed to speak to someone from reception or a manager, but no one was there.
The customer service at Fulham is poor.
23 February 2025
Unprompted review
Reply from PureGym UK - London Fulham
Hi Cecilia – Thank you for leaving this review! Our gyms are staffed during staffed hours so please do feel free to come in during these times, our team genuinely enjoys assisting and connecting with our members whenever we can, so we're eager to help you wherever we can! Thanks, PureGym.
The best of the best
Regarding getting my membership it was easy to get, it was a great experience. I have no questions because the website and process was very straight forward. It’s my second time paying a membership, I had to cancel last time because I was going overseas for a while but when I arrived I knew what gym to join right away :) it’s a great place, very clean, the atmosphere is fantastic for training and staff are also very friendly
27 January 2025
Reply from PureGym UK - London Fulham
Hi there - Thank you so much for sharing your feedback, we always value and take into consideration what our members have to say.
We aim to make the start of your fitness journey as smooth as possible, so it's fantastic to hear that your experience joining us was easy and straightforward. Enjoy your workout sessions! Thanks, PureGym.
Misleading offers
The day after I joined, pure gym made 50% discount on the membership.
6 January 2025
Reply from PureGym UK - London Fulham
Hi there - Thank you for taking the time to leave this review, we always appreciate and take on board member feedback. All promotions are valid for a limited period of time and at the time of re-joining, new ones can begin. Thanks, PureGym
Tissue despenser needs tobe better.
Tissue despenser needs tobe better.
The amount of times I have to press the button then the blue towels get stuck!! Unbelievable
5 January 2025
Reply from PureGym UK - London Fulham
Hi Jaymes - Thank you for taking the time to leave this review, we always appreciate and take on board member feedback. We would like to apologise for any inconvenience caused. We would like to assure you that we are reviewing feedback and will ensure this is addressed in club. If you gently pull on the paper towels they will come out just with no issue. We fully understand the importance of supplies being available to members and staff and this will be dealt with. Thanks, PureGym.
The good, the less good…
Three-day trial at start of the year. Upside: good location (Fulham Broadway). So-so: basic equipment and changing rooms, but fine for the price. Downside: Sparsely staffed, if at all. I didn’t hear back at all from PureGym after the trial and, after careful consideration, decided to join another gym instead.
1 January 2025
Reply from PureGym UK - London Fulham
Hi Hann – Thank you for leaving this review! Our team genuinely enjoys assisting and connecting with our members whenever we can, we don't work all hours though I'm afraid! So if you would like to attend during staffed hours so you can speak with our local gym staff, you can find your staffed hours on your gym's local webpage. Thanks again, PureGym.
Exercise machines need to be…
Exercise machines need to be reorganised, floor exercise was already pretty small now it has been reduce by 50 %. If you hike the price like you do with no improvement you are doomed.
14 December 2024
Reply from PureGym UK - London Fulham
Hi Philippe - Thanks for taking the time to leave this review, we always appreciate and take on board member feedback. Please be aware due to the situation of our gyms it isn't always possible to extend the site itself, however, we are always looking to expand and improve our facilities where possible, so please keep an eye out for updates. If you have any specific suggestions regarding the layout of the gym please approach the Gym Manager or leave a note in the feedback box, which is regularly reviewed. Thanks, PureGym.
Enter at Your Own Caution
Enter at Your Own Caution – Women, Beware:
DO NOT GO TO FULHAM BRANCH
I must say I was thunderstruck when I visited this gym for the first time. I thought it would be convenient, but instead of a decent experience, I quickly discovered the unpleasant reality. When I went to see a personal trainer, he didn't even give me time to get up the stairs before making a lewd comment.
I ignored him and continued to work out on the treadmill, but that seemed to be taken as an invitation to comment on my running technique. While claiming to help, he made creepy remarks about my body—specifically my bottom. And this was a member of PureGym staff!
I filed a complaint with the head office, since local management didn't seem to care. The person claiming to be the manager was on crutches and appeared uninterested in addressing the situation.
Unfortunately, head office was equally dismissive. Even after emailing the CEO, I have yet to receive a response—more than a month later.
Women, beware! I expect PureGym to make statements about not tolerating such behavior to improve their public image, but the reality is that they do nothing to address it. In fact, their lack of action clearly suggests they endorse this behavior and do not create a safe environment for women to work out in peace.
As for the gym’s cleanliness, it was appalling. I felt like I needed a tetanus shot just to use the facilities. The showers were worse—I'd have to wipe my feet on the way out. They hadn’t discovered the concept of hot water, and the shower felt like someone was just dripping water. There’s no way you could effectively shower there.
Again, what a waste of money. Respectfully, if I wanted to experience creepy behavior from men, I could have been safer at a seedy nightclub, where at least they’re overt about it. When I spoke to other women in the changing room, I was shocked to find out that this wasn’t the first time this trainer had behaved this way.
I should have seen the warning signs—the giant 6ft poster of the trainer outside the entrance should have been a red flag. It seems my naivety led me into this situation.
2 December 2024
Unprompted review
Reply from PureGym UK - London Fulham
Hi there - Thank you for taking the time to leave this review, we always appreciate and take on board member feedback. We have a zero-tolerance policy on any form of harassment or inappropriate behaviour and take any concerns of this nature seriously. We ask that any concerns are raised with the gym manager directly, or to safespace@puregym.com; a confidential means of alerting us to any behavioural concerns. We please ask that you get in touch with further details, to allow us to conduct a full investigation into this matter. Thanks, PureGym.
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