Asda Mobile Reviews 16,638

TrustScore 4 out of 5

3.8

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Review summary

Created with AI, based on recent reviews

Evaluating 4,568 reviews, reviewers had a great experience with this company. Customers frequently highlight the excellent pricing and value for money, often noting significant savings compared to previous providers. Many people also praise the staff for being helpful and professional, making the setup and transfer process smooth and straightforward. However, some people were dissatisfied with the service and user experience, citing issues with account management, signal quality, and difficulties with number transfers. A few other people also felt that customer service was inconsistent, with some interactions described as unhelpful or frustrating.

What people talk about most

Service

Users describe ambiguous interactions with service. While some customers praise the quick and easy transfer... See more

Customer service

People report ambiguous experiences with customer service. Many customers praise the helpfulness and... See more

User experience

Reviewers mention ambiguous feedback about user experience. Many customers found the setup process, number... See more

Staff

Clients share positive opinions on staff. Many customers found the staff to be very helpful, informative, and... See more

Price

Customers consistently note positive experiences with price, often highlighting great deals and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

OK it's early doors yet, but I opted for the £4 per month 'unlimited talk and text' contract on an e-SIM which was supposed to arrive by email straight away. This didn't happen but a SIM arrived by po... See more

Company replied

Rated 4 out of 5 stars

Very disappointing experience in store Ruislip trying to find a handset and talk and text sim. No staff knew about the phone products and I had to order online . Tesco offer a much better service in a... See more

Company replied

Rated 4 out of 5 stars

The 1st time I called I spoke to a really helpful lady, but the 2nd time I spoke to a man who seemed very bothered that I called him & gave me incorrect information

Company replied

Rated 4 out of 5 stars

Good experience, but thought change over from old supplier might have been quicker than it was.

Company replied


Company details

  1. #86 of 95 best companies in Telecommunications service provider
  2. #45 of 52 best companies in Mobile Phone Accessory Shop
  3. #64 of 73 best companies in Mobile Phone Shop

Written by the company

Asda Mobile is a mobile virtual network operator in the United Kingdom operated by Asda which uses the network Vodafone. Why Asda Mobile? We know that connecting with the people around us makes life a little sweeter, so we've made it easier to stay in touch! With monthly plans starting from £4, whether you're a big texter or make the occasional call, there's something for everyone. Never miss a moment with 99% UK coverage and 5G in the UK and abroad.


Contact info

3.8

Great

TrustScore 4 out of 5

17K reviews

5-star
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Rated 5 out of 5 stars

Fast and efficient

Fast and efficient
Easy to set up

19 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Fiz, we appreciate you sharing your feedback, and we're so glad that you were happy with our fast and efficient setup process.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars
Asda Mobile logo

Reply from Asda Mobile

Hi Garry, we're so happy to hear that everything worked as expected! Thank you for your positive feedback; we greatly appreciate it.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Very reasonable SIM plan prices

Very reasonable SIM plan prices. Good customer service. Easy to use app.

3 May 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Neil, we appreciate your feedback and we're happy to hear you find our SIM plan prices reasonable, our customer service good, and our app easy to use.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars
Asda Mobile logo

Reply from Asda Mobile

Hi Peter, we're glad you found great value in your experience. Thank you for your positive feedback; it means a lot to us.
Best wishes, Ahmed - Asda Mobile.

Rated 2 out of 5 stars

Not your job mate!

Poor network weak app and website no customer service originally!
Stay on vegetables and cold drinks lads!

1 March 2026
Unprompted review
Asda Mobile logo

Reply from Asda Mobile

Hi Ibrahim, we appreciate you taking the time to share your experience. We're sorry to hear about the network, app, website, and customer service issues. We'll look into this.
For further assistance, please use the contact form on our website, and our team will work promptly to resolve your issue.
Best wishes, Ahmed - Asda Mobile.

Rated 1 out of 5 stars

Number not allocated to SIM card

Number not allocated to SIM card . Customer services unable to rectify therefore contract cancelled under the fourteen day cooling off period.

25 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi there, we regret that you experienced issues with your SIM card and that customer service couldn't resolve it, leading to cancellation. We appreciate your feedback.
For further assistance, please use the contact form on our website, and our team will work promptly to resolve your issue.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Easy to follow instructions for the…

Easy to follow instructions for the changeover and a good price. Really simple to use and good reception.

17 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Jude, we're happy that you found the instructions easy to follow and appreciated the good price. It's great to know you find our service simple to use with good reception.
Best wishes, Ahmed - Asda Mobile.

Rated 2 out of 5 stars

They arw nice but doesn’t do any…

They arw nice but doesn’t do any progress

25 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi there, we appreciate your feedback and are sorry to hear about the lack of progress. We'll look into this.
For further assistance, please use the contact form on our website, and our team will work promptly to resolve your issue.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

a good deal

a very good price an easy web page to follow.

with pac code customer services were most helpful

and made so easy to set up

thanks

25 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Michael, we're happy to hear that you found our webpage easy to follow and the price very good. We appreciate your feedback regarding customer services and the easy setup. Thank you!
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars
Asda Mobile logo

Reply from Asda Mobile

Hi Edward, we're glad you enjoyed your experience with our straightforward selling point. Thank you for your feedback; it is greatly appreciated.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

No brainer

From the moment I saw the offer I looked at the unjustified price rise from my existing provider and applied online and was up and running within 3 days. I am paying almost half the price with data rollover and no price increase for 2 years.

24 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Dave, we're happy to hear that you had a positive experience! It's great to know that you were able to quickly get our services up and running. We appreciate you sharing your feedback about the value and benefits you're receiving.
Best wishes, Ahmed - Asda Mobile.

Rated 1 out of 5 stars

Do not use

Total waste of time. Tried for a week to active 2 sim cards.
When contacting Asda, they couldn't fine the number of the sim.
If I had of known tat they used the Vodafone network before ordering, I wouldn't had even considered them.
Cheap is not always best

23 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Moley, we appreciate you sharing your experience. We regret to hear about the difficulties you faced activating your SIM cards and that we couldn't locate the numbers. We'll review our processes to prevent similar issues.
For further assistance, please use the contact form on our website, and our team will work promptly to resolve your issue.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Easy from start to finish

Easy to order my sim and arrived within two days, connection went well thank you.

25 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi James, we're happy to hear that ordering your SIM was easy and that it arrived quickly! We're also glad the connection process went smoothly for you. Thank you for your positive feedback.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Very helpful information over the phone

Very helpful information over the phone

25 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi John, we are so happy to hear that the information we provided over the phone was helpful to you. Thank you for sharing your positive experience!
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

It was so easy to change to Asda…

It was so easy to change to Asda Mobile, I will save about £40 per month.

24 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Ian, we're happy to hear that switching to Asda Mobile was easy. It's great to know you'll be saving money each month. Thanks for your feedback.
Best wishes, Ahmed - Asda Mobile.

Rated 1 out of 5 stars

I have only had the account for two…

I have only had the account for two months but at the renewal date each month I have to spend time with helpful customer service staff re-instating the call plan. Very frustrating.

27 February 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Ian, we appreciate you bringing this to our attention. It sounds frustrating to repeatedly reinstate your call plan. We will look into this issue to prevent it from happening again. Thanks for your feedback.
For further assistance, please use the contact form on our website, and our team will work promptly to resolve your issue.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service

17 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi there, thank you for taking the time to leave your feedback. I am glad to hear that you are happy with the service we have provided. Best wishes, Ahmed – Asda Mobile

Rated 5 out of 5 stars

Really easy to set up and excellent…

Really easy to set up and excellent customer service.

17 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Emma, we're happy our service was easy to set up, and our customer service was excellent for you. Thank you for your very positive feedback.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Easy to change the no great value

Easy to change the no great value

16 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Roger, we appreciate your feedback and are glad the change was easy. We'll review the value.
Best wishes, Ahmed - Asda Mobile.

Rated 5 out of 5 stars

Excellent

Sim was delivered quickly and was easy to keep number. Very pleased

24 April 2026
Asda Mobile logo

Reply from Asda Mobile

Hi Debbie, we're happy the SIM was delivered quickly and that it was easy to keep your number. Thank you for your positive feedback, we appreciate it!
Best wishes, Ahmed - Asda Mobile.

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