Amazing service. Ordered a bike on the Saturday before bank holiday Monday. Changed my mind on colour and emailed them but genuinely expected drama. But no, they emailed first thing on Tuesday... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I visited the store whilst on holiday nearby. Staff were very friendly and knowledgeable and agreed the bike I had seen online would be ideal for the intended use. I ordered the bike online, after... See more
Nothing is too much trouble for these guys. When you walk in the shop with a “my bike feels off” and it’s four minutes before they close but they still fix it to ensure your rides are safe and sound.... See more
First time using Pauls Cycles, A good selection of bikes many priced lower than competitors. The web site and ordering is easy and the bike arrived within two days, unfortunatly pedals had not been d... See more
Company details
- #7 of 92 best companies in Bicycle Shop
- #5 of 32 best companies in Bicycle repair shop
- #7 of 55 best companies in Bike accessories store
- #3 of 21 best companies in Road Cycling
About Pauls Cycles
Written by the company
_adobespark.png)
Fast, Reliable Delivery
Built, Prepared, Checked and Repacked. Your part-assembled bike will be delivered to you within 1-2 days of despatch for Mainland UK. Free Delivery on Bikes over £3,000.
Free Click & Collect
From our store in Dereham, Norfolk on all bikes and accessories. Ready to ride with bikes fully assembled before collection.
No Nonsense, Expert Advice
Buying a bike online is difficult. We've been in the bike business since 1983 and promise the same online support as our instore experience. Get advice from our team of expert (and cycling obsessed!) advisors.
Cycle to Work Scheme
Make savings of up to 42% with salary sacrifice. We support most cycle to work schemes with a straight forward online process.
Flexible Payment Options
We offer finance options from as little as no deposit and 0% interest up to 18 months on some models. Alternatively, spread the cost or Pay Later with Klarna.
Shop Mountain Bikes
Shop Road Bikes
Shop Electric Bikes
Shop Hybrid Bikes
Contact info
Unit A, 13 Yaxham Road, NR19 1HB, Dereham, United Kingdom
- 01362 690953
- info@paulscycles.co.uk
- paulscycles.co.uk
4.9
Excellent
5k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 53% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Trek Marlin 5
The information around the purchase using cycle to work vouchers was easy to follow.
6 August 2026
Great service and an amazing price
Great service and an amazing price, I bought a Raymon TrailRay 170 29 Electric Mountain Bike in Green, this is an amazing bike for the price.
The customer service team are first class and extremely helpful.
11 August 2026
Quick delivery was a wee bit…
Quick delivery was a wee bit overcharged on delivery charge but was changed one phone call from me and within say 10 minutes got a email all good and a nice wee bonus got ten quid off as well.So if ure thinking about a new bike get one from them . Cheers all at Paul's cycle.
10 August 2026
extremely good communication with staff…
extremely good communication with staff at Pauls. bought my bike through vivup, which was quite complicated. however, pauls cycles assured me and went through the process better than my employer. outstanding.
28 July 2026
I’m really happy with my purchase and…
I’m really happy with my purchase and how fast it was delivered. Highly recommend!
13 August 2026
Unprompted review
Super friendly and prompt service..
Super friendly and prompt service... Would definitely but from them again!!
5 August 2026
easy online bike purchase
quick turnaround from email to getting response and processing my order
6 August 2026
2nd bike purchase,both bikes were well…
2nd bike purchase,both bikes were well boxed and delivered on time or sooner
My new 55% off MMR Kaizen is absolutely amazing...And possibly the best bike deal ever😃
Absolutely loving it... already done 45 miles so this is going to really do some miles XC ,trail, and commuting my 8 miles to work.. which is all off road😃
Thank you Paul's cycles for a great service and bike deal..10/10
5 August 2026
Unprompted review
Hard to find product at a good price…
Hard to find product at a good price with quick service. Thank you.
2 August 2026
Purchased the bike online and received…
Purchased the bike online and received it in two days, got a set of keys attached to the saddle not sure what they are for though?
Simple and stress free service
29 July 2026
Reply from Pauls Cycles
Thank you for your review — we’re pleased your bike arrived so quickly! The keys attached to the saddle are for the removable battery lock as discussed with our sales team! We hope you enjoy your new bike Adrian!
Terrible delivery service
Buying the bike went smoothly but the delivery was shocking.
We weren't given any notice that the bike was being delivered until the delivery service rang and told us they were at our home. They then told us they couldn't wait the 10 mins for us to return and left the bike with a neighbour. The delivery really let down the experience of buying the bike.
4 August 2026
Reply from Pauls Cycles
Hi Karen
We’re sorry the delivery did not meet your expectations. Tracking information would have been sent ahead of delivery, allowing the shipment’s progress to be followed. As drivers work to tight schedules, they cannot reasonably be expected to wait ten minutes for someone to return home. In this instance, the bike was left safely with your neighbour immediately next door rather than unattended or taken away for redelivery.
Many Thanks,
The Pauls Cycles Team.
I visited the store whilst on holiday…
I visited the store whilst on holiday nearby.
Staff were very friendly and knowledgeable and agreed the bike I had seen online would be ideal for the intended use.
I ordered the bike online, after returning home, and it was delivered on time, in perfect condition and with minimal assembly required.
Thank you!
30 July 2026
Very fast delivery
Very fast delivery, ordered one day and bike was there the next day. Would recommend
29 July 2026
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.