LV home insurance renewal dropped through letter box and was gobsmacked at what they were asking for, never claimed and not in rough area. Tried a quote from the AA for exactly the same home and cont... See more
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Company details
- #68 of 138 best companies in Insurance company
- #25 of 68 best companies in Car and Motor Insurance Agency
- #19 of 43 best companies in Home Insurance Agency
Written by the company
The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.
Contact info
United Kingdom
- theaa.com/insurance
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Everything
I had trouble looking at my policy…
I had trouble looking at my policy after I had purchased it ,but after 3days I was able to view my policy.
Very good cost and easy to do online
Got a good price for the cover of…
Got a good price for the cover of insirance. Easy to go onto web site and set up my policy.
May use AI-assist with repliesRead more
A mixed experience so far
The insurance looks good once the additionals are included but that puts the price up nearer the rental quote.
The website isn't working properly.

Reply from The AA Insurance
Best prices…
Easy to find insurance that fitted what I wanted at a very competitive price.
I checked out quotes online from…
I checked out quotes online from Compare the Market and the AA came out the best. Very easy to sign up and received documents online to save as pdfs.
Very competitive
Very competitive pricing for car insurance and easy to navigate during process. Can't comment further as only just bought policy but given recommendations I'm confident all will be good.
So far .... so good.
I hope I have purchased a good home insurance product. Time will tell. I was satisfied with the competitive price.
The web application process was perfectly OK.
Maybe a small point but the email asking me to leave a review was headed "We want to hear from you". Surely "We would like to hear from you" is better.
All online information was clear and…
All online information was clear and concise. I had to speak with a customer service agent, David, because my car was newly registered. He was extremely helpful and courteous throughout the process.
Everything was OK
Everything was OK, except the cost was significantly higher when the start date was moved forward 10 days or so! However the people I spoke to on the phone were helpful and knowledgeable.
The downside was the usual 'telephone wait times' but the reputation of the AA keeps me optimistic.

Reply from The AA Insurance
Have looked around at other options and…
Have looked around at other options and the AA came up with the best competitive price for car insurance to meet my requirements.
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