The AA InsuranceReviews 

44,080
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 10,337 reviews, reviewers overwhelmingly had a great experience with this company. Many customers found the process of obtaining insurance to be simple, straightforward, and quick, often completing it in a matter of minutes. People appreciated the user-friendly website, which made it easy to navigate and compare different policy options, leading to competitive prices and good value for money. Many reviewers were able to save money on their car insurance compared to previous providers, often securing better coverage at a lower cost. However, some customers experienced difficulties with the website, finding it confusing or encountering errors that prevented them from completing their purchase online. A few people also noted issues with auto-renewal prices being significantly higher than new customer quotes, and some had trouble accessing their documents online.

What people talk about most

Price

Customers consistently note positive experiences with price, often finding competitive rates and good value... See more

Website

Reviewers mention positive feedback about the website, with many finding it easy to navigate, quick, and... See more

Service

Users describe positive interactions with service, highlighting that it was simple, easy to use, and quick to... See more

User experience

Clients share positive opinions on user experience, frequently describing it as clear, easy to understand,... See more

Value for money

Consumers find value for money to be positive, with many reviewers highlighting competitive pricing and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

The AA have an excellent call centre the people you speak to are easy to understand and there is very little background noise. They are slightly dearer than the "low cost" options but they don't imp... See more

Rated 5 out of 5 stars

Simple, straightforward and helpful. Setting up my insurance cover for my car was simple, straightforward and the member of staff was very helpful. The whole process from start to finish was about ten... See more

Rated 5 out of 5 stars

Obtained my car insurance online. Very user friendly & was quick to arrange. I had the option of online document,or postal & online documents which I prefer. I also had a query so made a phone call. A... See more

Rated 5 out of 5 stars

I contacted the AA by phone to take out car insurance after checking prices online both on a comparison website and direct on the AA site. The agent I spoke to was polite and helpful throughout. She w... See more


Company details

  1. #64 of 136 best companies in Insurance company
  2. #26 of 70 best companies in Car and Motor Insurance Agency
  3. #19 of 44 best companies in Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

44k reviews

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Asks customers to review

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4.6

All reviews

(44,080)

10,002 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

AA. Thanks for the great quote and ease of car insurance

AA. For me got expensive years ago so was really pleased that their prices this year was the best I could find for over 70s and purchased the gold insurance for both our cars. Best price this year and just can’t believe how when you get a your renewal quote from your present car insurance how can they can almost double the price basically saying we don’t want you or they relay on just conning older drivers thinking just just keep paying. Should not be lawful.

1 July 2026
Rated 1 out of 5 stars

Don't expect to be treated fairly

I had car insurance with the AA and when a suicidal pheasant flew into my path on the motorway they dealt with the subsequent repairs in an acceptably timely manner but...............
When the renewal came through, despite the accident not being my fault and having paid for protected no claims discount the renewal price was close to double my previous years premium.
Seems to me to be a shocking way to treat your customers and unethical practice

30 June 2026
Unprompted review
The AA Insurance logo

Reply from The AA Insurance

Hi Ben, insurance is a risk-based policy with many factors taken into consideration. We'll always send your renewal in advance to allow you the chance to review the policy details and cost. If you have any queries, don't hesitate to click and chat with an agent via our website.

Rated 5 out of 5 stars

Very easy from the start to the…

Very easy from the start to the finished app fast good web site lots of information

26 June 2026
The AA Insurance logo

Reply from The AA Insurance

Hi Paul, we're delighted to hear you found the policy so quick and easy to set up.

Rated 5 out of 5 stars

Easy to obtain a quote

Easy to obtain a quote, and easy to speak with a customer service advisor, who spoke in very clear & fluent English.
Purchased through a price comparison site which provided a cheaper price than going through the AA website directly ???

28 June 2026
Rated 1 out of 5 stars

It’s the Agers insurance that’s the bad…

It’s the Agers insurance that’s the bad point as they are questioning all Manner of this insurance for me and suggested that it is a unlawful policy I am actually thinking of a refund and take my custom else where

29 June 2026
The AA Insurance logo

Reply from The AA Insurance

We are concerned to hear about the issues you've encountered with your insurance policy and the questions raised. Please get in contact with us directly, with some more information on this matter so that we can look into this.

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