The AA have an excellent call centre the people you speak to are easy to understand and there is very little background noise. They are slightly dearer than the "low cost" options but they don't imp... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Simple, straightforward and helpful. Setting up my insurance cover for my car was simple, straightforward and the member of staff was very helpful. The whole process from start to finish was about ten... See more
Obtained my car insurance online. Very user friendly & was quick to arrange. I had the option of online document,or postal & online documents which I prefer. I also had a query so made a phone call. A... See more
I contacted the AA by phone to take out car insurance after checking prices online both on a comparison website and direct on the AA site. The agent I spoke to was polite and helpful throughout. She w... See more
Company details
- #64 of 136 best companies in Insurance company
- #26 of 70 best companies in Car and Motor Insurance Agency
- #19 of 44 best companies in Home Insurance Agency
Written by the company
The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.
Contact info
United Kingdom
- theaa.com/insurance
4.6
Excellent
44k reviews
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most helpful and patient advisor on…
most helpful and patient advisor on the phone who answered all my questions fully.
1 July 2026
Competitive price for good cover
1 July 2026
AA. Thanks for the great quote and ease of car insurance
AA. For me got expensive years ago so was really pleased that their prices this year was the best I could find for over 70s and purchased the gold insurance for both our cars. Best price this year and just can’t believe how when you get a your renewal quote from your present car insurance how can they can almost double the price basically saying we don’t want you or they relay on just conning older drivers thinking just just keep paying. Should not be lawful.
1 July 2026
Great price for great product to meet…
Great price for great product to meet my needs. Easy to deal with.
1 July 2026
Straight forward and good price
1 July 2026
All good,thanks
1 July 2026
Easy form filling and a good price.
29 June 2026
Nice to bvery goode able to actually talk to…
Nice to be able to actually talk to someone helpfull without having to do everything on line which i find dificult
1 July 2026
Excellent service,communication and price
Excellent service and communication and no faffing around. Easy to set up. Price was excellent and a big determination
11 June 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Don't expect to be treated fairly
I had car insurance with the AA and when a suicidal pheasant flew into my path on the motorway they dealt with the subsequent repairs in an acceptably timely manner but...............
When the renewal came through, despite the accident not being my fault and having paid for protected no claims discount the renewal price was close to double my previous years premium.
Seems to me to be a shocking way to treat your customers and unethical practice
30 June 2026
Unprompted review
Reply from The AA Insurance
Hi Ben, insurance is a risk-based policy with many factors taken into consideration. We'll always send your renewal in advance to allow you the chance to review the policy details and cost. If you have any queries, don't hesitate to click and chat with an agent via our website.
Fairly straightforward although the app…
Fairly straightforward although the app wasn’t functioning this morning, hence the 4* score instead of 5!!
30 June 2026
Very easy from the start to the…
Very easy from the start to the finished app fast good web site lots of information
26 June 2026
Reply from The AA Insurance
Hi Paul, we're delighted to hear you found the policy so quick and easy to set up.
Good Service from Ben.
Good Service from Ben.
Curious increase in premium regarding parking location but still les expensive that alternate quote.
All Good
17 June 2026
Very easy to purchase car insurance
Very easy to purchase car insurance. Very competitive pricing
30 June 2026
Easy to obtain a quote
Easy to obtain a quote, and easy to speak with a customer service advisor, who spoke in very clear & fluent English.
Purchased through a price comparison site which provided a cheaper price than going through the AA website directly ???
28 June 2026
It’s the Agers insurance that’s the bad…
It’s the Agers insurance that’s the bad point as they are questioning all Manner of this insurance for me and suggested that it is a unlawful policy I am actually thinking of a refund and take my custom else where
29 June 2026
Reply from The AA Insurance
We are concerned to hear about the issues you've encountered with your insurance policy and the questions raised. Please get in contact with us directly, with some more information on this matter so that we can look into this.
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