We have been to your Watford store a few times, every visit we were offered help and information but never followed around or made to feel uncomfortable. At other store (not DFS) we were almost stalke... See more
Company replied
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See what reviewers are saying
Today we met Edmond who unlike other shops simply said hello and allowed us time before we requested assistance. We hate having sales people hound you so our experience was relaxed and not... See more
Company replied
The service was excellent! We were helped by Ed who was fantastic; approachable, friendly, he listened to what we needed and really helped us pick the right furniture. He really valued us as people an... See more
Company replied
All in all a great experience at DFS Watford, my partner and I arrived at the site and had a look around for around 30 minutes, there was no pressure from any of the staff while we were looking. When... See more
Company replied
Company details
- #13 of 397 best companies in Home Furniture Shop
- #2 of 56 best companies in Furniture Accessories
- #10 of 244 best companies in Homewares Shop
- #5 of 114 best companies in Living room shop
- #5 of 92 best companies in Sofa store
- #2 of 25 best companies in Upholstery shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Lower High Street, Unit B, WD17 2JZ, Watford, United Kingdom
- 0333 999 9806
4.9
Excellent
4k reviews
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Desmond was great
19 April 2026
Reply from DFS Furniture - Watford
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Good customer service
Good customer service, the staff were superb . Overall service was Excellent
19 April 2026
Reply from DFS Furniture - Watford
Hi there, thank you for taking the time to leave a review about your excellent customer service while visiting DFS. 😊
Kind Regards,
Vanessa
DFS Customer Support
Great customer service and staff
Edmund was great at explaining the process, timelines and very friendly.
19 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for your positive feedback.
Kind regards,
Holly M
DFS Customer Support
Edmund at dfs watford was the best
Edmund at dfs watford was the best, such a friendly welcome, had all the information we needed and was happy to help with everything, made sure we know all the small prints and prices before we agreed
Will definitely recommend going there and definitely going back
18 April 2026
Reply from DFS Furniture - Watford
Good Morning,
Thank you so much for taking the time to write us a 5* review. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store with Edmund.
Kind Regards,
Jordan
DFS Customer Support
Mo was amazing
Mo was amazing, attentive to our needs and made sure we didn't rush into any decisions. He was calm and understanding.
18 April 2026
Reply from DFS Furniture - Watford
Good Morning,
Thank you for your feedback. We are happy to hear that you had a great experience placing your order with Mo.
Kind Regards,
Jordan
DFS Customer Support
Ed was a really helpful and charismatic!
Ed was a really helpful and charismatic sales assistant. He was very knowledgeable about all aspects relating to the furniture and after care and made us feel very welcome. Thank you Ed.
18 April 2026
Reply from DFS Furniture - Watford
Good Morning,
Thank you for taking the time to leave your review. We are really happy to hear that you had a great experience in store with Ed.
Kind Regards,
Jordan
DFS Customer Support
Welcoming and friendly staff
I have bought sofa from DFS Watford. I would highly recommend friends and family to visit Watford DFS. The environment was really welcoming. The staff specially George is really helpful, friendly and cheerful person. Really impressed with his customer service skill. Keep up good work and thank you George for you support.
15 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!
Kind regards,
Lorraine A DFS Customer Support
Del boy was amazing
Del boy was amazing. He was so kind and funny to chat to and made the experience of buying my first sofa really enjoyable. He was very good at explaining everything and answering all my questions. I am now so excited to move into my first home with my boyfriend and our new Patterdale cream sofa.
6 April 2026
Reply from DFS Furniture - Watford
Hello, thank you so much for your review. We are so happy to hear this!
Kind Regards,
Vanessa
DFS Customer Support
friendly and helpful
Nice, relaxed atmosphere. Not intrusive and given plenty of time and space to make our own decisions.
our salesman,George, was a very charming person.
13 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you for taking the time to leave us your review. Your feedback is greatly appreciated.
Kind Regards,
Holly M
DFS Customer Support
Reply from DFS Furniture - Watford
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind Regards,
Vanessa
DFS Customer Support
Sales staff were polite and friendly…
Sales staff were polite and friendly and not pushy.
6 April 2026
Reply from DFS Furniture - Watford
Hello, thank you so much for your review. We are so happy to hear this!
Kind Regards,
Vanessa
DFS Customer Support
Fabulous experience today
Fabulous experience today, staff couldn’t of been more helpful
11 April 2026
Reply from DFS Furniture - Watford
Hi there, thank you for taking the time to leave a 5-star review. It's great to hear feedback like this!
Kind Regards,
Vanessa
DFS Customer Support
Good Shopping Experience.
Helpful and friendly sales men Samir on first visit and Mo on second and final visit , pleasant and relaxed experience while we decided which furniture to choose.
11 April 2026
Reply from DFS Furniture - Watford
Hi there, thank you very much for your review. We're pleased that you are happy with the service at DFS. Have a great day 😊
Kind Regards,
Vanessa
DFS Customer Support
The experience was made great by Ed
The experience was made great by Ed. He’s first class!
11 April 2026
Reply from DFS Furniture - Watford
Hi there, thank you for taking the time to leave a review about your excellent customer service while visiting DFS. 😊
Kind Regards,
Vanessa
DFS Customer Support
Thank you Daniel.
Daniel was great -knowledgable , friendly, efficient , good sense of humour...and made a great cup of tea !
10 April 2026
Reply from DFS Furniture - Watford
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind Regards,
Vanessa
DFS Customer Support
Reply from DFS Furniture - Watford
Hello,
Thank you for your great review.
Kind regards
Holly M
DFS Customer Support
Reply from DFS Furniture - Watford
Thanks for this fabulous review. We appreciate you sharing it with others!
Kind Regards,
Vanessa
DFS Customer Support
On each visit to the store
On each visit to the store, the staff were helpful, but not pushy. When we came to order the furniture everything was explained and we were never rushed.
8 April 2026
Reply from DFS Furniture - Watford
Good Afternoon Diane,
Thank you for your kind 5* review. We are really happy to hear you enjoyed your experience in store. We look forward to you receiving the furniture!
Kind Regards,
Jordan
DFS Customer Support
Very helpful sales staff
Very helpful sales staff. The sales man helped us to find the right sofa us.
3 April 2026
Reply from DFS Furniture - Watford
Good Afternoon,
Thank you so much for taking the time to share your lovely review, it's much appreciated!
Kind Regards,
Jordan
DFS Customer Support
Absolutely faultless.
We cannot fault our visit to The Watford store in anyway. Our DFS Sales Representative George was warm, welcoming and engaging. He made our experience relaxed, enjoyable and effortless. All the information provided was explained clearly and fully. We were given hot drinks shortly after arriving. We felt valued and cared for. Any questions we had were answered with ease. George made the experience feel personal and unique to us. First class service. We have used DFS before, and have always found the quality of their furniture to be of the highest standards. Couldn't be happier.
6 April 2026
Reply from DFS Furniture - Watford
Hello,
Thank you so much for sharing your 5 star review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store. We hope you enjoy your furniture when it arrives in your home!
Kind regards,
Holly M
DFS Customer Support
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