The quote via a comparison site was very compelling, given the price the level of cover and de facto star ratings. Also quote was valid for over a week compared to other insurers who offered quote... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Easy to use on line and complete all questions required for car insurance quote. Details received very quickly of cover given for silver, gold, and platinum levels and cost of each with additional inf... See more
So far very good not the cheapest but a well known brand.I thought I would try AA Again only did Not stay with them was because second year went up so much no accidents etc but went up by 50% when oth... See more
Overall good experience of dealing with The AA. Deal arranged through MoneySupermarket. Just a little issue finalising details for car insurance to be issued as it was a new Reg, but spoke to a lovely... See more
Company details
- #62 of 134 best companies in Insurance company
- #25 of 69 best companies in Car and Motor Insurance Agency
- #19 of 44 best companies in Home Insurance Agency
Written by the company
The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.
Contact info
United Kingdom
- theaa.com/insurance
4.6
Excellent
43k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Good value
Found the quote at Compare The Market, seemed very competitive (less than half my renewal quote from Privilege), easy to apply, documentation quire clear, cover seems to be quite comprehensive
16 June 2026
Quick and easy to apply for home…
Quick and easy to apply for home contents insurance. Reasonably priced for the cover required
13 June 2026
Great price and so easy to arrange a…
Great price and so easy to arrange a new Policy.
Everything we required within one Policy.
17 June 2026
Simple website
17 June 2026
Simple and pleasant way to confirm and…
Simple and pleasant way to confirm and approve registration etc by phone via go compare....
17 June 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Simplicity of web site
Simplicity of web site. uncomplicated for getting where you need to be. adding special items so simple.
17 June 2026
Reply from The AA Insurance
We're over the moon that it was so straightforward, Colin 😊.
I don’t like arranging insurance on…
I don’t like arranging insurance on line but the gentleman on the phone made it so easy , expanding everything as he went along
17 June 2026
It was dealt with quickly.Apolite and…
It was dealt with quickly.Apolite and informative chep.
17 June 2026
Car InsuranceThrough Go Compare a simple effortless…
Through Go Compare a simple effortless process. Good level of cover & cost
17 June 2026
All good and easy.
17 June 2026
Reply from The AA Insurance
We're over the moon that it was so straight forward, Adrian 😊.
The representative was good polite told…
The representative was good polite told me everything I need to no very efficient
17 June 2026
Reply from The AA Insurance
We're over the moon that our agent was able to help, Pauline 💛.
Simple Process
Simple, easy to complete policy purchase and use your chatline the next day.
17 June 2026
Although I don't like saying
Although I don't like saying, being a bit older, I found it very easy to get my insurance online.
I found the cost of my insurance, with what's included in it, a very fair price.
Having break down cover with yourselves, I am happy and satisfied that I am fully covered.
17 June 2026
Very quick and easy to complete details…
Very quick and easy to complete details for a quote and received a great and competitive quote. In past month have moved both Car and Home insurance to AA.
17 June 2026
You had the wrong co/driver Cristian name
You had the wrong co/driver Cristian name and it took ages to get into system if you no experience.I would like paper confirmation send to home address thar than iPad
17 June 2026
Reply from The AA Insurance
Hi John, we’d usually take these details from the information you entered when setting up your cover, and any name changes would normally need to be made by our team. We can see you’ve already been in touch with us to get this updated.
You can choose whether you’d prefer paper or digital documents when taking out the cover. If you’d like to switch to paper, you can do this through your online account or by getting back in touch with us.
Reply from The AA Insurance
This is music to our ears 💛.
Saved a good few bob!
After receiving my renewal quote from a certain bulldog, I was shocked to see they were asking for 50% more! so taking the tv ad advice use a certain site and this "gold" service trusted name option came out as a great deal, £'s cheaper, a cash reward reward from the site on top too and fingers crossed I will never find out how good they are in a claim
17 June 2026
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.