AA has what I believe to be a unique offering - it's easy to get a quotation online AND then to be able to speak to a knowledgeable, helpful and courteous member of their UK based staff to answer any... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I needed a new insurance quote as I felt my current ins company was ripping my off, I went onto go compare . com and found AA platinum, I wrang and spoke to a great advisor Gareth who was great at goi... See more
Change my car insurance to the AA, great cover and a lot cheaper. Then changed our home and contents insurance to the AA - exceptional cover, not the cheapest but £125 less than what my previous insur... See more
Company replied
I had to call out the aa due to my mgs5 loosing all power. The weather was absolutely terrible and initially I was told that the visit would be delayed by a day. The fitter turned up a couple of hours... See more
Company details
Written by the company
The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.
Contact info
United Kingdom
- theaa.com/insurance
4.6
Excellent
50k reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
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The call advisor was particularly…
The call advisor was particularly helpful and very mindful of my needs and concerns. She made the process of getting insurance cover easy and less stressful.
7 November 2026
It’s what it is
You provided a service, I needed, at an acceptable price, in the market. That’s all. The market is overpriced, the insurance offerings are not what they once were, etc.
7 November 2026
Easy to arrange my car insurance
Easy to arrange my car insurance. Saved the Quote and was easy to retrieve
7 November 2026
Good questions for the quote
Good questions for the quote. Easy access and very well priced. I’m an AA motor member so couldn’t see how to link this. Unsure if I got a discount?
7 November 2026
Excellent service
Having had a ridiculous renewal offer from my current insurer I took a look around and found an excellent quote from AA and went ahead with it… it easy quick with no upselling, a good and easy service…
7 November 2026
Easy to use the website
Easy to use the website. Cover included everything I need and a great price.
7 November 2026
Efficiently dealt with over the phone…
Efficiently dealt with over the phone good price.
7 November 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Reply from The AA Insurance
Great to see this, Anne. Thanks for sharing your feedback.
Very easy to navigate and clear…
Very easy to navigate and clear information also saved a few hundred pounds than staying with my previous insurer
7 November 2026
We have an electric car so little to go…
We have an electric car so little to go wrong with it but happy to get AA membership with our service for peace of mind
7 November 2026
Easy to navigate through out the…app and have all in one place
Easy to navigate through out the procedure in finding best insurance price, excellent value for great cover and the app is great to see all in one account
7 November 2026
Very easy to set up BUT not easy to…
Very easy to set up BUT not easy to log-in to your sight to review my account and documents
7 November 2026
No problem arranging through GoCompare.
No problem with arranging cover through GoCompare, really pleased with the system and the price. Have been with AA previously and am pleased to use them again.
7 November 2026
Easy to navigate great customer service…
Easy to navigate great customer service when I rang them very good price
7 November 2026
Statement of fact and customer services
Statement of fact was produced with no input from me. No chance of editing.
Customer services relying on AI, very frustating.
Not sure if I will receive a hard copy by mail of documents.
5 November 2026
Reply from The AA Insurance
Hi, we're sorry to hear you've been left feeling this way. Our customer service teams are on hand to help with any questions about your policy and documents. We'd encourage you to contact the Insurance team directly, who'll be best placed to discuss your concerns.
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